Monday, April 27, 2009
Australian Childhood Foundation
Campanha para a Australian Childhood Foundation (Fundação Australiana para as crianças), para a sua campanha Stop Child Abuse Now (Parem o abuso infantil). Onde manequins do tamanho de crianças foram colocadas na rua com um poster por cima com o copy: "As crianças negligenciadas tornam-se invisíveis". Quando a "criança" saía do poster via-se o copy: "Obrigado por me ver"
Street campaign for the Australian Childhood Foundation, for their campaign Stop Child Abuse Now.Where child size mannequins to represent children suffering neglect were placed in high traffic locations around the city and then a billposter was pasted over the top of the figure so only the feet and legs could be seen. Words on the poster read, “Neglected Children are made to feel invisible.”
When the mannequin is removed the text “Thank you for seeing me” become visible.