Friday, April 03, 2009

IMAN Awards




Videos criados para provomer os prémios IMAN, baseados na percepção das mães dos criativos sobre certos nomes e conceitos no mundo da publicidade.

Videos created to promote IMAN Awards, based on what mother of advertising creatives know on advertising names and concepts (in spanish). I approches names as Briefing or Viral. The video ends up the the copy "If your mother doesn't understand. It is impossible to be proud of you."

Via: A Source of inspiration

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