Friday, November 11, 2011

Run with the best




A Asics criou esta instalação interactiva no metro de Nova Iorque, com a qual as pessoas podiam correr com o campeão Ryan Hall, atleta da marca. Esta acção serviu ainda para comunica a mítica Maratona de NY.


Asics created this interactive installation in New York's subway, so people could run alongside Ryan Hall, Asics athlete and champion. This stunt served also to communicate NY Marathon.


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